Keyword Search: social media

Investigating the Determinants of Consumers’ Attitude towards Social Media Marketing: Moderating Role of Gender

Madeeha Irshad, Muhammad Shakil Ahmad

https://doi.org/10.29333/ojcmt/5865

Online Journal of Communication and Media Technologies, Volume 9, Issue 4, Article No: e201920

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Conceptualizing Interactivity on Social Media and Exploring the Effects of Interactivity on Consumers’ Engagement with Online Social-Interactions

Fei Qiao

https://doi.org/10.29333/ojcmt/5781

Online Journal of Communication and Media Technologies, Volume 9, Issue 3, Article No: e201913

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Social Media Usage Practices of Luxury Brands: A Case of Luxury Automobile Brands’ Corporate Social Media Applications

Sevilay Ulas, Zekiye Beril Akinci Vural

https://doi.org/10.29333/ojcmt/5723

Online Journal of Communication and Media Technologies, Volume 9, Issue 1, Article No: e201904

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A New Creative Culture Example: The Case of the ‘What will be Happen News Bulletin’ in North Cyprus

Dilan Ciftci, Fuat Bogac Evren

https://doi.org/10.12973/ojcmt/3959

Online Journal of Communication and Media Technologies, Volume 8, Issue 4, pp. 385-398

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Interpersonal Communication in Social Networking Sites: An Investigation in the Framework of Uses and Gratification Theory

Aysen Temel Eginli, Neslihan Ozmelek Tas

https://doi.org/10.12973/ojcmt/2355

Online Journal of Communication and Media Technologies, Volume 8, Issue 2, pp. 81-104

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Blogging Gratifies Engagement Need for Internet Users in Media-Constrained Environment

Bahtiyar Kurambayev

https://doi.org/10.12973/ojcmt/2351

Online Journal of Communication and Media Technologies, Volume 8, Issue 2, pp. 1-19

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Exploring Arab Media Group’s Motivations for Using Facebook

Abdul-Karim Ziani, Mokhtar Elareshi, Mokhtar Elareshi, Maha Alrashid

Online Journal of Communication and Media Technologies, Volume 8, Issue 1, pp. 88-111

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Survey on Use of Language on Social Media: English versus Turkish in North Cyprus

Sarah Gambo, Ifeoma Onyenegecha

Online Journal of Communication and Media Technologies, Volume 7, Issue December 2017 - Special Issue, pp. 94-105

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Post It, Share It, Like It: Motivations behind Wedding Posts on Social Media among Nigerian Youth

Saudat Sallah ABDULBAQI, Abdulgaffar Olawale ARIKEWUYO, Olabola Taye OMISORE

Online Journal of Communication and Media Technologies, Volume 7, Issue December 2017 - Special Issue, pp. 57-66

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Personalities of Brands Using Social Media Efficiently

Ozgul Dagli

Online Journal of Communication and Media Technologies, Volume 7, Issue 4, pp. 211-223

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The Influence of Social Media on Academic Performance of Taraba State University Undergraduate Students

Apuke Destiny Oberiri

Online Journal of Communication and Media Technologies, Volume 7, Issue 4, pp. 141-161

Usage and Gratification of Social Media in Higher Education: A Survey on the Perceptions of International Students in Turkey

Rajab Idd Muyingo

Online Journal of Communication and Media Technologies, Volume 7, Issue 3, pp. 159-181

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Social Media Aided Sentiment Analysis in Forecasting

K.Nirmala Devi

Online Journal of Communication and Media Technologies, Volume 7, Issue 1, pp. 163-173

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Social Media in Turkish Cypriot Society: Power, Surveillance and the Monitoring Culture

Raziye Nevzat

Online Journal of Communication and Media Technologies, Volume 6, Issue December 2016 - Special Issue, pp. 165-197

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Mediated Digital Activism: A Critical Assessment of Opportunities, Promises and Problems of Social Media Uses in Contemporary Grassroots Movements

Baruck Opiyo, Ülfet Kutoğlu Kuruç

Online Journal of Communication and Media Technologies, Volume 6, Issue December 2016 - Special Issue, pp. 121-148

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Insta-Shopping of Turkish Fashion

Umut Ayman, Anıl Kemal Kaya

Online Journal of Communication and Media Technologies, Volume 6, Issue December 2016 - Special Issue, pp. 86-97

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Perceptions of Social Media Impact on Social Behavior of Students: A Comparison between Arts and Science Faculty

K. Hashim, L. Al-Sharqi, I. Kutbi

Online Journal of Communication and Media Technologies, Volume 6, Issue 4, pp. 147-165

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The Role of Public Relations in Social Capital

Weiwu Zhang, Alan Abitbol

Online Journal of Communication and Media Technologies, Volume 6, Issue 3, pp. 211-233

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Virtuel Flaneuseasa New Consumer Identity: A Qualitative Research on Pinterest

Nilnur Tandacgunes

Online Journal of Communication and Media Technologies, Volume 6, Issue 2, pp. 177-196

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The Effects of Social Media Usage on Brand Resonance during and After the Gezi Park Protests in Turkey

Ebru Gokaliler, Ayda Sabuncuoglu

Online Journal of Communication and Media Technologies, Volume 6, Issue 2, pp. 131-151

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Government Public Relations in Turkey: Social Media Usage of Turkish Ministries in Relationship Building

Hatun Boztepe-Taskiran

Online Journal of Communication and Media Technologies, Volume 6, Issue 1, pp. 48-63

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Social Media Uses and their Perceived Outcome Satisfaction in the pre-Egyptian Revolt Context

Nermeen Kassem

Online Journal of Communication and Media Technologies, Volume 5, Issue December 2015 - Special Issue, pp. 157-187

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Social Media Advertising/Marketing: A Study of Awareness, Attitude and Responsiveness by Nigerian Youths

Nkiru Esther Otugo, Chikezie Emmanuel Uzuegbunam, Chinedu Okey Obikeze

Online Journal of Communication and Media Technologies, Volume 5, Issue December 2015 - Special Issue, pp. 117-140

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Social Changes & Social Media Usage amongst Emirati Female

Hanan El-Sayed, Mohammed Firoz, Suzana Dzamtoska

Online Journal of Communication and Media Technologies, Volume 5, Issue December 2015 - Special Issue, pp. 102-116

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The Effects of Internet Use and Internet Efficacy on Offline and Online Engagement

Weiwu Zhang, Sherice Gearhart

Online Journal of Communication and Media Technologies, Volume 5, Issue 4, pp. 147-173

Social Presence on LinkedIn: Perceived Credibility and Interpersonal Attractiveness Based on User Profile Picture

Chad Edwards, Brett Stoll, Natalie Faculak, Sandi Karman

Online Journal of Communication and Media Technologies, Volume 5, Issue 4, pp. 102-115

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Exploring the Influence of Social Interaction, Pressure and Trust in a Social Media Environment on Political Participation: The Case of Occupy Central in 2014

Wendy Chan Wing Lam

Online Journal of Communication and Media Technologies, Volume 5, Issue 4, pp. 77-101

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The Facebook Experience: A phenomenology of Facebook use

Patrick Ferrucci, Edson C. Tandoc Jr

Online Journal of Communication and Media Technologies, Volume 5, Issue 3, pp. 176-197

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The Academic Usage of Social Networking Sites by the University Students of Tamil Nadu

Ramalingam Subramani

Online Journal of Communication and Media Technologies, Volume 5, Issue 3, pp. 162-175

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Social Media Health Communication: A Cross-Cultural Investigation on the Motivations and Challenges of Using Participatory Technology to Communicate with Patients

L. Meghan Mahoney, Bessie Lawton, Lukas Pelliccio

Online Journal of Communication and Media Technologies, Volume 5, Issue 3, pp. 141-161

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How and Why Some Issues Spread Fast in Social Media

Boyang Zhang, Marita Vos

Online Journal of Communication and Media Technologies, Volume 5, Issue 1, pp. 90-113

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Health Communication through Social Media Evaluation of Communication Opportunities Offered by Social Networks to Health Care Institutions

Funda Erzurum

Online Journal of Communication and Media Technologies, Volume 5, Issue 1, pp. 74-89

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Transformation of Identities in the Mediated Landscape of the Network Society

Ali Simsek, Eylem Simsek

Online Journal of Communication and Media Technologies, Volume 4, Issue 4, pp. 136-153

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Determinants of Passing on Viral Messages Empirical Analysis of a Viral Marketing Campaign on Facebook

Bettina Lis, Jonathan Schulz

Online Journal of Communication and Media Technologies, Volume 4, Issue 4, pp. 14-33

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Understanding Social Media and Its Potentials

Sileshie Semahagne Kumlachew

Online Journal of Communication and Media Technologies, Volume 4, Issue 3, pp. 203-213

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Updated Statuses: Understanding Facebook Use through Explicit and Implicit Measures of Attitudes and Motivations

Heather Shoenberger, Edson Tandoc Jr.

Online Journal of Communication and Media Technologies, Volume 4, Issue 1, pp. 217-244

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Social Networking Services in Service of Democracy – Chosen Case Studies

Małgorzata Laskowska

Online Journal of Communication and Media Technologies, Volume 4, Issue 1, pp. 131-147

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Social Media Monitoring for Crisis Communication: Process, Methods and Trends in the Scientific Literature

Aino Ruggiero, Marita Vos

Online Journal of Communication and Media Technologies, Volume 4, Issue 1, pp. 105-130

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User Perceptions of Social Media: A Comparative Study of Perceived Characteristics and User Profiles by Social Media

Sylvia M. Chan-Olmsted, Moonhee Cho, Sangwon Lee

Online Journal of Communication and Media Technologies, Volume 3, Issue 4, pp. 149-178

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Developing Content for Migrants at Crossroads: Lessons Learned from Piloting an Online Community Portal for Overseas Filipinos

Francis Raymond Calbay

Online Journal of Communication and Media Technologies, Volume 3, Issue 3, pp. 33-51

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Managing Risk, Reputation and Identity of Young Adults in a Social Media Environment

Marla Koonin

Online Journal of Communication and Media Technologies, Volume 3, Issue 2, pp. 75-93

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Keyboard Action End up Political Party: Understanding the Intertwining Relations of Social Media Activism, Citizenship, and the Dynamics of Democracy in Indonesia

Desideria Cempaka Wijaya Murti

Online Journal of Communication and Media Technologies, Volume 3, Issue 2, pp. 32-53

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Integrative use of Social Media in Health Communication

Daniel Robledo

Online Journal of Communication and Media Technologies, Volume 2, Issue 4, pp. 77-95

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Facebook and Pharmaceutical Companies: An Industry in Need of Guidance

Susan D. Myers

Online Journal of Communication and Media Technologies, Volume 2, Issue 3, pp. 48-70

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Social Media: Changing Advertising Education

Deborah H. Lester

Online Journal of Communication and Media Technologies, Volume 2, Issue 1, pp. 116-125

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Using Social Media for Branding in Publishing

Bettina Lis, Jennifer Berz

Online Journal of Communication and Media Technologies, Volume 1, Issue 4, pp. 193-213

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