Newspapers Vs. TV: Who is Taking the Most Advantage of The Www?

Robert Bergland ^{1 *}, Abby Bonwell ¹, Sarika Gongalla ¹, Sunny Medapati, Heather Heater ^{1 *}

Abstract

While both TV and newspapers have been using the WWW for many years, the different backgrounds of the content producers has meant that the different media have been using the Web in different ways. To study the differences between the media and their utilization of the Web, content analyses of websites in the top 25 U.S. TV markets (four stations each, for 100 total) and the top 100 circulation newspapers in the U.S were conducted. The studies showed that while TV stations naturally excelled at putting video on the Web, newspapers’ use of the Web in almost all other aspects was significantly superior to their TV counterparts in almost all other categories.

Keywords

License